Google Analytics Now Offers Real Time Tracking

Google Analytics is by far the most preferred tracking software because of the extensive data it provides to its users. One feature, however, has caused it to lose from its competitors – real time web tracking.

The long wait is over, Google Analytics announced yesterday that it will now offer real time tracking of your website statistics.

The web is getting faster, and not just the speed of the pages, but also the speed of change. Before, it was fine to build a website and modify it only when new products were launched. All of us avid Analytics users know that’s just not good enough. We need to be constantly on the lookout for problems and opportunities.

Currently, Google Analytics does a great job analyzing past performance. Today we’re very excited to bring real time data to Google Analytics with the launch of Google Analytics Real-Time: a set of new reports that show what’s happening on your site as it happens.

To use the newest Google Analytics feature, you need to switch to the new interface and then look for the “Real Time Reports” on your dashboards. This feature is now made available to everyone so make sure you check it out.